SALES skill development FOR selling into private capital and investment banking
Win the Rooms Where Deals Get Made.
Purpose-built sales training for fintech GTM professionals who sell into the private capital markets and investment banking. Built by a former investment banker, PE investor, and 16-year fintech sales leader with $125M+ in ACV sold.
BUILT FOR COMPLEX sales into private capital and investment banking
Private capital and investment banking firms don't buy like other industries. They require a completely different playbook.
HOW WE HELP
We develop sellers who can hold their own with dealmakers
From the first outreach to the final committee vote, we train fintech sellers on the skills that win deals with private capital firms and investment banks.
WHY AMPLIFY DEALCRAFT
Built by a dealmaker turned fintech sales leader.
Founder Tony Bellagamba has spent 20 years on both sides of the table in this market. He started his career in investment banking and private equity, then spent 16+ years leading fintech sales teams and selling technology to the firms he once worked in. When your buyer is an investor, banker, or private markets operator, credibility is difficult to earn and easy to lose. Amplify DealCraft teaches sellers how to earn it and keep it.

$125M+ in lifetime fintech sales
Direct seller and sales leader across complex financial technology markets at Intapp (DealCloud), Salesforce, and SmartRoom.
Helped Take NASDAQ:INTA Public
Helped grow DealCloud unit from ~$20 million in revenue to high nine figures and through the private-to-public transition. Led largest deal in company history at $7 million+ ACV
Former Investment Banker and Private Equity Investor
A firsthand understanding of the stakeholders, incentives, and decision dynamics behind private capital markets and investment banking
PRIVATE TRAINING FOR FINTECH SALES TEAMS
Bring the training to your team.
FOR SALES TEAMS
Team Masterclasses
Eight live masterclasses built for selling into private capital markets and investment banking, delivered privately to your team. Your reps work their own deals through every framework, virtual or in person.
In person or virtual
FOR EVENTS
Keynotes and Speaking
Keynotes for sales kickoffs, leadership offsites, and industry events. Candid, practical talks from a former banker and PE investor who has sold $125M+ in fintech.
In person or virtual
Bring the training to your team.
Book a 30-minute call to explore private masterclasses, speaking, or the right next step for your team.
THE DEALCRAFT BRIEFING
A biweekly briefing on:
What’s happening in the private capital markets and investment banking and how it impacts your sales approach.
What’s happening with fintech companies in the space, including open roles.
Talent moves and leadership changes.
Sales strategies and tactics.
First issue arriving soon!
AMPLIFY DEALCRAFT
Sales training and GTM advisory for the teams selling to private capital markets and investment banking.

